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This is not SEO. SEO gets your page onto a list of results, and people then compare and click. AI usually gives about three answers. If your brand is not one of them, or is not described accurately, you lose the customer. We make your facts clear, consistent and readable, so engines can find and cite them.
SEO, AEO and GEO
They share one foundation: crawl access, useful answers and accurate facts. What changes is what you measure.
| Topic | SEOWhich page ranks? | AEOWhat is the answer? | GEOWho gets cited? |
|---|---|---|---|
| Core goal | Rank and earn clicks in search results | Be the direct answer to a question | Be mentioned or cited inside AI-generated answers |
| Examples | Google, Bing | Google AI Overviews, featured snippets | ChatGPT, Perplexity |
| Unit of success | Ranking position, click | Extracted answer, citation | Brand mention, citation, share of voice |
| Key levers | Crawlability, relevance, links, helpful content | Question-matching titles and paragraphs, clear answers | Retrieval by the engine’s own search, third-party mentions, accurate entity data |
| Schema | Rich-result eligibility | No guaranteed AI effect | No within-site citation effect found |
| llms.txt | None (Google ignores it) | None confirmed | None confirmed by any engine |
| Volatility | Moderate | Higher | Very high |
Optimising for AEO and GEO also optimises for SEO. They build on the same foundation.
Full report · PDF · 19 pages
Definitions, how each engine cites, what is myth, how to measure it, and 65 dated sources.
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The sequence is consistent. The intervention is not.
A/
"@type": "Service"
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B/
"@type": "Article"
How AISearch Global raised its own AI visibility score from 19 to 91, using the AEO Traction Stack.
Read the case studyView dashboardWe scored Australia's biggest plumbing companies on how visible they are to AI tools.
Read the studyAn update on our own site: a perfect 100/100 for structure, but only 16% visible in AI answers.
Read the updateView dashboardAn academic's AI visibility score rose from 3 to 62. Our first paid client, shared anonymously.
Read the case studyC/
How long it takes before AI starts to mention a brand.
Read the paperSimple-language versionOn SSRNHow credibility moves through networks, brands and institutions.
On SSRNEvidence, procedure and trustworthy AI. A book on AI governance.
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D/
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Open AISearch PulseE/
F/
"@type": "Person"
G/
"@type": "ContactPoint"
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AISearch Global acknowledges the Dharawal people, the Traditional Custodians of the land on which we work, and pays respect to their Elders past, present and emerging.